Advertising – Sponsored Content

Native ads are a type of online advertising that blends in with the look and feel of a website or platform on which it is displayed. Unlike traditional display ads, which are often seen as intrusive and disruptive to the user experience, native ads are designed to be more subtle and unobtrusive. Native ads can come in many different forms, such as sponsored content, in-feed ads, promoted listings, and product placements. They are typically labeled as “sponsored” or “promoted” content, but otherwise, they look and feel like regular content on the website or platform.

Because native ads blend in so well with the surrounding content, they tend to perform better than traditional display ads. Users are more likely to engage with native ads, and they are less likely to feel annoyed or interrupted by them. Overall, native ads can be a highly effective form of online advertising, particularly for brands that want to build trust and credibility with their target audience.

Your Article on VisitPalmSprings.com

Sponsored content on VisitPalmSprings.com will be noted as “sponsored” but integrated on the website like all other content in the blog section.

Tips:

When writing the article, think what a reader might type in a Google search to find your article. This is what’s called “key word search” and you will want to infuse this throughout your article. It makes Google search happy and the blog will be more likely to rank higher.

Put the copy in chunks of no more than 300 words and use a sub-header to describe the paragraph(s). Google crawlers like information provided this way.

Provide good quality images.

Learn more about Keywords.

blog website

To increase your reach to the article, consider adding a listing in the monthly eNewsletter that will link to this article.

Website Traffic

The average number of user per month is 125,000.

The average number of Page Views per month is 260,000.

Sponsored blog examples:

Reforma – Palm Spring’s Newest Music Venue

Il Giardino – A Hidden Gem

Please contact advertising@visitpalmsprings.com to learn more about adverting opportunities with Visit Palm Springs and the Palm Springs Convention Center.

Advertising Guide for Palm Springs Convention Center & Bureau of Tourism