Trendy New Location Puts the Spotlight on PSGS (Palm Springs General Store) for Souvenir Connoisseurs

Posted By: Barbara Beckley Friday, April 6, 2012

When you visit Palm Springs, of course you want to remember the fun with cool apparel or keepsakes that say “Palm Springs.” Well, it’s easier than ever now to find the perfect Palm Springs memento, thanks to the recent move of one of Palm Springs’ oldest family-owned gift and souvenir shops -- PSGS (Palm Springs General Store) – to the trendy intersection of Palm Canyon Drive and Arenas Road, opposite Lulu California Bistro, the Kaiser Grille and Zin American Bistro restaurants.  


A retail icon since 1974, PSGS new high-visibility location and great new space is attracting visitors and locals alike for quality Palm Springs-logo apparel, keepsakes and gift items. “Our vision is to offer quality merchandise that doubles as Palm Springs keepsakes,” owner Aimee Lockwood told me. As a long-time Palm Springs resident, Aimee worked at PSGS for years and with her husband, Steve Lockwood, bought it from the founding family in 1999. Like Aimee, many of the sales people have been there for years.


A look around the large space – it’s a third lager than the old store farther down Palm Canyon Drive – shows she’s accomplishing her goal.  


New items include popular Palm Springs-themed coffee table books, children’s books including Dr. Seuss’ “Why Oh Why is the Desert So Dry?” from The Cat in the Hat’s Learning Library series; gorgeous hand-painted Christmas ornaments and – to my delight and amazement -- gourmet Medjool dates, direct from local growers here in the Coachella Valley. Usually, you’d have to schlep all the way to Indio for the desert’s delicious dates – the Coachella Valley is the nation’s top date growing region – but now they’re right here in the heart of downtown Palm Springs. Huge, plump and stuffed with walnuts or macadamia nuts or dried apricots or rolled in coconut, these beauties make a great gift or appetizer. And they’re a great price: $6.50 for nine to 12 to a package.


“We tend to carry anything that can have “Palm Springs” emblazoned on it,” Aimee said. Handsome wooden picture frames, tea towels, trivets, coasters, cutting boards, Palm tree-shaped golf tees, golf towels, wind chimes and of course a great collection of hats, T-shirts, swim and sports wear for men, women and kids. Souvenir purists will also find key chains, custom mugs, spoons and even lollipops, each with a dried desert scorpion inside. They’re a top seller, Aimee said.


  • Nicolle Sunday, April 15, 2012 18:06 PM

    Amen! The new store is fabulously spacious and easy on the eyes when looking for that special something to take home .... Well done Aimee and Steve

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